Enel in the media
Enel constantly monitors how the Group is perceived in the local, national and international press, radio, TV and web, across both general and specialized publications, always maintaining an open and positive attitude in its relations with the national and international press. Some of the aspects most well received during the year by national and international media concern business topics related to the presentation of the 2019-2021 Strategic Plan, electric mobility (presentation of the national plan for electric mobility in Italy, Spain and Romania, Future tenders), the construction of new renewable energy plants and innovation. From the media’s point of view, “sustainability” is a topic that permeates Enel’s entire business model, and was therefore contemplated in most media coverage of the Group in 2018. In the year, the Chief Executive Officer took part in a number of international events, including the World Economic Forum in Davos, the BNEF Energy Summit 2018, the Climate Week of New York, the Russian Energy Week, the Forum Ambrosetti 2018 in Cernobbio, the annual eurelectric summit in Ljubljana, and the general meeting of Global Compact. Local media attentively followed the process to privatize Eletropaulo in Brazil, announcements of coal plants being closed down in Spain, and extreme climate events in Italy, Chile and Romania.
According to research conducted by Eikon, which analyzes Enel’s media presence, Enel’s visibility in 2018 in Italy was in line with that of previous years in quantitative terms, but had improved considerably in qualitative terms.
Enel monitors its brand equity in the various countries in which it operates in order to better know and understand its customers. The main site, www.enel.com, brings all of the Group’s main activities and results together, allowing the various categories of stakeholders to remain continuously up-to-date. In particular, the main sustainability and innovation projects are included in the “Stories” section of www.enel.com, while non-financial information and the materiality assessment are present in the “Investors” section.
Prizes and awards
In 2018, Enel won several prizes and awards, including:
- the Ethical Boardroom Corporate Governance Awards (January 2018): Enel was awarded first prize in the category of European utilities excelling in corporate governance leadership;
- Diversity Awards 2018 (July 2018): the Group was awarded in the “Corporate Social & Sustainable Management” category. This recognition comes from its commitment since 2013 to projects and initiatives that value diversity in all its forms and promote inclusion at Group level. These commitments include its Human Rights Policy, Diversity and Inclusion Policy and endorsement of Women’s Empowerment Principles promoted by UN Global Compact and UN Women;
- Fortune Change the World list (August 2018): for the third time in four years, Enel was included in the “Change the World” list of the prestigious US economic publication Fortune. This classification ranks the main companies worldwide that have a positive social impact through activities that are a part of their corporate operations and strategies. Enel, the only Italian company among the 63 selected by Fortune, was ranked 28th and was recognized for its ongoing commitment to renewables, its Open Power strategy and approach to innovation;
- The Real Innovation Awards - People Choice 2018 (October 2018): of the 28 companies selected for the final ranking awarding businesses capable of true innovation, Enel came first in the “Masters of reinvention award” category.